20th February, 2024

 

The U.S.-Africa Trade Commission is pleased to announce the appointment of Modou Lamin Puye as new Director of Marketing and Corporate Communications. In this role, In this role, Modou would be overseeing mostly external communications, developing and implementing marketing strategies, and managing the Trade Commission’s brand identity. He would also provide tactical support to the President/CEO and the Board of Governors on brand management, marketing communications, and implement a communication strategy aligned with the Trade Commission’s mission and goals. He will also manage the Trade Commission’s brand identity and ensure consistency across all communication channels.

Modou is the Founder & Marketing Consultant at NextNaa |Founder, as well as Chairman & CEO at YAINetwork. Mr. Modou Lamin Puye is a self-directed professional with a comprehensive skill set encompassing Business Administration, Marketing, and Information Technology. His career has been characterized by a proficiency in project management and adept customer relationship management, underscored by strong leadership capabilities.

His strategic and analytical thinking enables me to approach challenges systematically, while his entrepreneurial spirit and commitment to innovation drive success across various professional endeavors.

Over the course of his career, He has demonstrated the ability to work both independently and collaboratively within teams, overseeing projects from inception to completion with a steadfast commitment to quality and customer satisfaction. A track record of success in crafting and executing marketing strategies has yielded tangible results, contributing to increased sales and revenue growth. His proficiency in Information Technology has proven instrumental in optimizing business operations, reducing costs, and enhancing overall efficiency.

Recognizing the imperative of continuous learning, he prioritizes staying abreast of industry developments and emerging trends. He actively seeks opportunities for professional development, reflecting his dedication to expanding his knowledge and refining his skill set.

Dedicated and results-driven, I am confident that his extensive skills, diverse experience, and entrepreneurial mindset position him as a valuable asset to any organization. I am passionate about achieving success and contributing significantly to the continued growth and success of our team and projects.

About the US-Africa Trade Commission.

The US-Africa Trade Commission, USA (www.usafricatrade.org)   is dedicated to strengthening and enriching the vehicle of investment and trade between the United States of America and Africa. The Commission provides a bilateral forum on key economic, commercial and professional initiatives, as well as business opportunities of interest to American companies operating in or exploring business opportunities in Africa, as well as African companies planning trade ties and business expansion to the US Market.

  • The US-Africa Trade Commission’s core agenda is built around three interdependent themes:
  • Establishment of linkages, policy input and advocacy to increase bilateral trade and investment between US and Africa;
  • Interchange with the American Business community on the resources that abound in Africa, generating Trade, Tourism and Foreign investment in Africa;
  • Promote internationalization of African businesses, products and services to the US marketplace.